Business · marketplace
Doing business in the marketplace
This learning path covers topics that will be of interest to those who are considering selling their software solutions in the marketplace. Topics include incentive programs, getting started with the marketplace, and how to choose the right offer type for your solution.
5 ways to sell on the Microsoft Marketplace
Microsoft Marketplace offers five distinct deal structures in Partner Center. Choosing the right one for your sale can significantly impact your revenue, customer acquisition, and co-sell eligibility. This video breaks down each option and helps you decide which is the best fit for your business. You'll learn about the following ways to sell:
- Public offers
- Private offers
- Cloud Solution Provider (CSP)
- Multiparty Private Offer (MPO)
- Resale Enabled Offer (REO)
Resale Enabled Offers (REO)
If you're an ISV or channel partner working with Microsoft Marketplace, Resale Enabled Offers (REOs) open up a powerful indirect selling model, but the mechanics aren't obvious. This video breaks down how REOs work, how they play out across different partner relationship structures, and the key things to consider when using them.
- About Cloud Solution Providers
- Resale Enabled Offers
- The REO value proposition and key considerations
Choosing the best billing model for your offer
Explores the different billing models across commercial marketplace transactable offers. It includes a review of current transactable offers, an explanation of different pricing models, and an overview of which offer types support the different pricing models.